The Man Behind the C4C Brand - Marcus McMillen

Introducing C4C creative director, Marcus McMillen

As you may have noticed, the branding for Carve 4 Cancer has transitioned over the years. When Brent Evans founded Carve 4 Cancer he was putting everything together on his own. Sure, he had lots of friends and family help along the way, but for the most part, it was Brent's ingenuity and creativity that began building the brand that would become what it is today. However, if there was one thing (and there were many) that Brent was good at, it was finding and inspiring others to work with him on his mission of shredding blood cancers. Enter graphic designer and branding extraordinaire, Marcus McMillen.

 Marcus with his wife, Adaline

Marcus with his wife, Adaline

Marcus joined the Carve 4 Cancer team is 2016 and would soon after be named Creative Director. Everything from the iconic circular Carve 4 Cancer logo, to our entire line of merch and the incredible signage at our events, was designed by Marc. When he's not being inundated new design needs by C4C team members, Marc works full-time doing top-of-the-line design work for Indiana based marketing firm, Labov. His work can be seen all over from fortune 500 megacompanies to small independent businesses. Like the rest of the team, Marcus works for C4C as an unpaid volunteer working hard for a mission he believes in so deeply. 

"My brother-in-law is Fletcher Moppert, a cancer survivor and part of the Carve 4 Cancer executive team. I am also an avid snowboarder and try to get out on the mountain as much as being a father and husband allows." McMillen said. "When Fletcher introduced me to C4C and the amazing work they were doing, I just had to get involved. I have been working with the team ever since, and love every minute it!"

"The Carve 4 Cancer team is extremely fortunate to have Marcus on board and we attribute so much of our success and growth to his amazing work." said C4C Marketing Director, Josh Frank. "He is a true professional and allows us to present our brand in a way that accurately portrays the amount of work, time, and dedication we all put in as a team." 

So next time you look up at an awesome C4C banner, or put on your C4C t-shirt, now you know the man behind the brand. Can't wait to see what he cooks up next!